Professional Certificate in Digital Transformation

About the program

The Professional Certificate in Digital Transformation is designed to help participants understand the new digital paradigm and the technological revolution that is currently taking place. With a practical approach to learning, this program aims to make participants an active part of the change and equip them with the necessary skills to thrive in the digital world.

In today’s dynamic and constantly evolving economic landscape, organizations are required to embrace change from within. The certificate program focuses on the latest disruptive technologies, including artificial intelligence (AI), the Internet of Things (IoT), cloud computing, Digital tools and applications, and blockchain, to equip participants with the knowledge they need to adapt and prepare for the challenges ahead. By combining technical skills with leadership, innovation, and cultural awareness, the program prepares participants for success in the digital world.

Program Objectives

Upon completion of this program, participants will be able to:

• Understand the key aspects of digital transformation and its impact on modern organizations, and on the personal level.
• Analyze the role of culture and mindset in digital transformation and change management.
• Evaluate the importance of digital innovation and transformation in customer experience.
• Develop a strategic understanding of digital governance and its impact on the organization.
• Identify new business models in the digital age and develop strategies for talent development.
• Gain knowledge of current technology trends and their impact on digital transformation, including data governance and emerging technologies such as blockchain, startups and fintech, big data, AI, industry 4.0, robotics, and IoT.

Program Modules

• Understanding Digital Transformation:

This module provides an overview of digital transformation and its impact on modern organizations. Participants will learn about the key aspects of digital transformation, the role of culture and mindset, and the importance of digital innovation and transformation in creating a better customer experience.

• Transforming the Organization:

In this module, participants will focus on how to transform an organization and its processes to meet the changing needs of consumers. Topics covered include digital governance and strategy, digital transformation processes, and digital talent development.

• Customer Experience in the Digital Age:

This module explores the role of digital transformation in improving the customer experience. Participants will learn about the latest trends and best practices in digital customer experience and how to apply them in their own organizations.

• Data Governance and Digital Transformation:

This module covers the role of data governance in digital transformation and the importance of data-driven decision making. Participants will learn about the key practices and disciplines that support digital transformation, including blockchain, big data, and IoT.

• Emerging Technologies and Digital Transformation:

In this module, participants will explore the latest technology trends and their impact on digital transformation. The topics covered include industry 4.0, robotics, artificial intelligence, startups, and fintech.